As automobile enthusiasts, we are always excited by a new car, a new expo or even a new brand which plans on coming to India.
Rarely do we think of the systems in place which facilitate all the work involved in getting a car from a factory to your garage.
Automobile Dealers are a forgotten part and there is a body in place – FADA (Federation of Automobile Dealers Association) which acts as the umbrella body for all the dealers … Read more
Ugly or Pagli was this Mallika Sherawat movie which was a rip off of a very regular but somehow very popular Korean movie ‘My Sassy Girl’
Case in point is the way Mahindra has thought about the whole concept of Quanto.
Firstly, the “Korean movie” bit here is the tall hatchback funda (somewhat rediscovered in this case) and the the rip off is very much obvious.
Quanto makes you think of two things :
1. Should this be considered a … Read more
Blog-post by a French Business Student in India trying to understand the fall of a product which worked very well in Morocco, Russia, Iran and Colombian markets but tanked in India!
Everyone remembers the failure of Renault in India with the local partner Mahindra. It Hurts. Yes, it does.
Far from the industrial might of France along with design inspirations from its neighbor Italy, French automobile giants like Renault have had it very difficult here in India. Without blaming the … Read more
Mahindra has traditionally been in LCV’s, & when they tied up with Navistar to bring the big machines here, the game play was pretty obvious and hence the MN25.
The Partner : Navistar, the name of the associate Mahindra has roped in to fuel their new set of awesome looking trucks. Navistar is an established truck brand in North America and also manufactures the Maxxforce brand of engines which Mahindra is using to propel these trucks.
Trivia : Navistar has … Read more
Everyone came to know when the Tatas bought Jaguar and Land Rover from Ford. Not many knew when Mahindra decided to buy Ssangyong (you pronounced it wrong again!).
Well, it’s a South Korean company (you expected that) which is getting popular around the world now. And Mahindra has decided to bring their flagship (by sales) SUV to India, the Korando.
And they are right on the money! This one looks contemporary, and Giugiaro has done it again! To me, it’s … Read more
From Mahindra comes a new bike that is so radically designed only Italians could have done such a brilliant job.
Mahindra Mojo might throw you off when you hear its name, but it has an opposite effect when you first see it. Its looks have been derived from different Italian bikes such as the Ducati, MV Augusta and Benelli.
It features twin retro headlamps which are as powerful as floodlights. Digital display, very sophisticated. It gives you information like speed, … Read more
To me, the most impressive superhero is Hulk. And he has a cult identity that no one else has ever had. Despite the not-so-successful films, he still remains the one when it comes to pure muscle.
And amidst the race to create cheaper SUVs, Mahindra has finally struck large with the ace it had up its sleeves. It was codenamed ‘World SUV W201’, and launched as XUV500. And it’s probably the most exciting car in the Indian markets today.
As … Read more
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